I’m a multidisciplinary Art Director and Motion Designer based in Gothenburg, Sweden, with over 25 years of experience bringing ideas to life through motion and visual storytelling. My background spans branding, broadcast, advertising, and digital media, always sitting at the intersection of design, narrative, and technology.
Curiosity has always driven my work. I’m fascinated by how new ideas interact with established ones, what makes them tick, how far they can be pushed, and what happens when you connect unexpected elements. That exploratory mindset shapes every project I take on.
Yebb, that’s what I’m all about. And Pizza, and BBQ, and Love & peace on earth and hamburgers.
What if … ?
But then … !
now let’s do it again!
There you can also find what colleagues have to say about me.
I support projects across the full creative lifecycle — from early ideation through final delivery. Whether developing concepts, crafting motion, or refining the last frame in postproduction, I build visuals — and the systems behind them — to ensure clarity, consistency, and impact.
concept & development
Storyboards, Styleframes & Previz
Animation
Animation
Compositing, Editing & Grading
Design, Illustration & Layout
Present your product in the best light ...
I help brands, agencies, and institutions turn complex messages into clear, engaging visuals.
Whether explaining a product, pitching a concept, or building emotional impact through motion, my focus is always the same — communication that works.
I develop visual concepts, styleframes, and previz that shape direction early — helping teams align creatively before production begins.
Through animation, title design, and brand motion systems, I create visuals that move with purpose and narrative intent.
I design templates, motion toolkits, and modular frameworks that streamline production, maintain consistency, and scale content across markets and platforms.
With a background in marketing, I approach design strategically — ensuring visuals support both audience engagement and business goals.
At heart, I’m a problem-solver driven by curiosity and craft.
If you’re looking for someone who can explore ideas, visualize possibilities, and bring clarity to complex communication — I’d love to hear about your project.
Let’s create something that not only looks beautiful, but works beautifully too.
Fill out your details here and I’ll get back to you.
